what pro-spective can bring to your business

pro-duct design & delivery

What to build, why, who for and how to take it to market. I help create clear, customer-focused product solutions delivered on time and on budget.

pro-position & positioning

Making the complex simple, bundling technical services into compelling value propositions for B2C and B2B2C audiences.

pricing optimisation

Expert analysis and guidance on subscriber, recurring revenue and retail pricing models. Up-sell, cross-sell and promotional strategies. 

negotiation & partnerships

Deal strategies and preparation. Perspectives “from the other side of the table”. Identifying and brokering partnership opportunities.

pitch & presentation support

Win that client. Convince your audience. Strategy, content, coaching and war-gaming. Prepare better, anticipate objections, rehearse responses.

p&l improvement

Independent and professional analysis. Revenue Growth and Gap closure plans. Margin opportunities. Cost optimisation. Better budgeting. Fast results.